| 1. | Explanation of integrated marketing communication 整合营销传播战略评估指标体系研究 |
| 2. | Transition of concept on integrated marketing communication 整合营销传播中的观念变革 |
| 3. | Experience in the integrated marketing model 体验营销的整合营销模型 |
| 4. | The mental influence model of integrated marketing communication 整合营销传播的心理作用模式 |
| 5. | Integrated market communication : change from concept and method 企业整合营销传播的理论与实践 |
| 6. | Probe into hospitals ' strategy of integrated marketing communication 医院整合营销传播策略初探 |
| 7. | Haier group ' s integrated marketing strategy 海尔集团整合营销战略 |
| 8. | Integrated market institution and regionanl economic integration 一体化市场制度与区域经济一体化 |
| 9. | Integrated marketing in the 21st century 面向21世纪的整合营销 |
| 10. | Integrated marketing communication plan im 整合营销传播计划 |